Working with COMMON + his team felt just like working with the extended family. As a major international artist, this man and his team are humble, passionate, connected, caring and purposeful in each and everything they do. ​

Common released his first book "Let Love Have the Last Word" during Spring/Summer 2019, and we joined him on a few book tour stops to help launch the "Let Love" Collection  - the artists brand new fashion collection.

The highlight - was a combination Pop-Up Shop, Book Signing, Meet & Greet and Birthday party for the Chicago legend in his hometowns Wicker Park neighborhood. The weekend long takeover invited fans to shop the collection, meet Common, share a Birthday cake, and listen to Common and his team share the intimate personal story behind the book, the tour and the underlying message of it all!

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