10 Pop-Ups. 10 Cities. 1 Day...this was an amazing once-in-a-lifetime experience for our team to be a part of!
Ed Sheeran wanted to celebrate his latest album, No. 6 Collaborations, by opening pop-up shops all across the world on release day.
The Pop-Up Agency partnered with Warner Music Group to create and produce all 10 pop-ups across the United States: Boston, New York. Philadelphia, Atlanta, Detroit, Chicago, Houston, Dallas, Seattle, Los Angeles! An amazing day, celebrating an incredible album with one of the coolest pop-up platforms we've built to date!