LOS ANGELES, CA /
Seedo Labs developed a pretty groundbreaking product - an AI powered, automated cannabis home-growing machine. You plant the seed, connect it to the app, and Seedo Lab does the rest.
Knowing their target market, Seedo enlisted Pop-Up Agency to ensure that the first time Seedo was ever seen in the U.S. made a tremendous splash amongst a highly influential audience. Thus, we partnered with Interscope Records to join their legendary BET Awards Weekend Party at Los Angeles Hot Spot Poppy.
We took over the entrace to the experience and transformed into into the Seedo Lounge - illuminated by our team of brand ambassadors and the incredible light emitting from the cannabis filled grow box. Check out the recap video below and note all the stars, artists, influencers and celebrities who had the opportunity to be the first to dance in the light of Seedo.