Question 1

What is a Pop Up?

Accepted Answer

A Pop Up can mean many different things, from a temporary retail store, to a public brand activation, publicity stunt, immersive experience or touring production. We produce a full-range of activations for clients who are looking to temporarily pop-up in a new location for a specific and targeted experience.

Question 2

Do You Work with Brands?

Accepted Answer

Absolutely! We build Retail Pop-Ups and Brand Activations for brands big and small!
 
We also create PR Stunts, Media Events, Product Launches, Keynotes, B2B Events, Virtual Programming, Corporate Benefit Events, Employee Appreciation Days and So Much More.

Question 3

Do you work with Artists?

Accepted Answer

100% - We've worked with some of the biggest - and some of the newest artists in the game.

Whether it's a global album launch with multiple high-impact touchpoints, or an artists first time out cultivating their fanbase IRL - we've got you covered.

Question 4

Where does Pop Up Agency Operate?

Accepted Answer

Worldwide - with a specialty in North America. We operate across the entire U.S. & Canada, as well as major overseas markets in Europe and Asia. We also excel at helping international brands activate the American market at scale.

Question 5

What sort of pop-up  and activations do you build?

Accepted Answer

We can create it all - we've done every type of activation, event and pop-up under the sun. We've done retail tours, custom kiosks, artist pop-ups, concerts, festivals, food-fairs, mobile activations, touring programs, 10 Pop-Ups in One Day, Drive-Ins, Press Events, PR Stunts, Keynote Speeches, Product Launches, Launch Parties, Record Releases, Fan Events, Album Signings, Pop-Up Restaurants and so, so, so much more!

Question 6

What services does Pop Up Agency provide?

Accepted Answer

We are a one-stop shop. Think of us as an extension of your team that lives and breathes the campaign you scope us on. You receive one dedicated project manager that oversees all parts of the program on your behalf. We provide all creative, production and marketing services in-house and have partners nationwide (and globally) to ensure that you don't have to make a single other phone call.
 
And yes - as much as we love to partner with our clients on a full-service offering, we're also happy to provide a la carte services such as the examples listed below:
 
-Campaign Creative
-End-to-End Production Services
-Omni Channel Marketing & PR
-Location Scouting
-Venue Sourcing / Negotiations
-Celebrity & Influencer Partnerships
-Vendor Procurement
-Staffing, Security & Operations
-Insurance, Permitting, Licensing
-Build-Outs & Fabrication
-Content Production, Film & Photography
 
...and that's just to give you a taste. If you're unsure if we provide exactly what you're looking for - just give us a shout (PopUp@PopUpAgency.CO) and one of our pop-up specialists will be happy to help!

Question 7

How far in advance should I plan my pop up?

Accepted Answer

It really depends on the complexity of the pop up but the more time to plan and execute the better! That being said, we’re experts at what we do and are used to working with tight deadlines. Let’s chat!

Question 8

Will we need to hire any other 3rd party vendors?

Accepted Answer

Not at all! We are a one-stop shop, an extension of your team that will eat, sleep and breathe your campaign. We'll handle the entire scope, from creative & production, to vendor sourcing, management and payments.  We have global & national partnerships and have the ability to quickly activate new partners and vendors to meet any of our clients (typically last-minute) campaign needs.

Question 9

Is our Brand or Artist ready for it's first pop-up?

Accepted Answer

Absolutely! 
It's never too soon, it's all about having a good strategy. We're well experienced in working on a brand or artist's first popup, and have developed a host of strategies to help newcomers make noise, cost-effectively, in crowded marketplaces.

Question 10

What do we need to provide?

Accepted Answer

As much or as little as you have available. We've helped clients develop & launch new brands, just as much as we've collaborated with legacy established brands. We can either help you paint the next Mona Lisa - or take the existing one on a world tour!

Question 11

What is the average budget for a Pop-Up?

Accepted Answer

The average budget for a pop-up can vary widely based on factors such as location, duration, size. We are transparent with our clients and like to work collaboratively and propose tiered budgets to simplify the decision-making process! This allows them to choose the best options based on their needs and budget.

Question 12

What if we don't have a creative idea yet?

Accepted Answer

No worries at all! Our team will immediately deep-dive your brand and campaign goals and bring together the power of our collective braintrust to create an experience that's totally out of this world!

Question 13

We already have a plan - can you help us execute?

Accepted Answer

Know what you want and chomping at the bit to turn it into a reality? Perfect, we'll work with your team to turn your ideas into optimized realities. Give us a shout today, let us know what you've got cooking up and let us know how we can help, we'll be honored to join the cause!

Question 14

We've got X & Y covered, but we really need help with Z!

Accepted Answer

Excellent - we can partner with brands to divide the workload. Focus on your areas of expertise and allow our experts to round out the picture and fill in any gaps with precision.

Question 15

Do I need any permits to setup a Pop Up?

Accepted Answer

Permits may be required to set up a pop-up shop, and the specific requirements vary by location. Our team is here to assist and handle this process for you!

Question 16

Can You?

Accepted Answer

Yes.
 
We're a solutions-based agency. 
We solve out of the box problems that others can't, or won't...especially on your timeline.
 
Across the country the Pop Up Agency is known for unusual and out of the box requests that wind up being mutually beneficial for all stakeholders involved. Thus, we'll never say we can't make something happen - just "how much time do we have and when can we get started?"

Question 17

I'd like to receive a Pop Up Proposal

Accepted Answer

Click "Ready to Pop-Up" in our site menu or reach out to PopUp@popupagency.co

Frequently Asked Questions