"T-Mobile Launches Year-long Rage Against Big Internet Tour" (from T-Mobile.com NewsRoom)
BELLEVUE, Wash. — May 10, 2022 — Solving pain points is the Un-carrier’s superpower. Steaming mad, smoke-from-the-ears, red-faced anger dealing with Big Internet? T-Mobile’s got you.
Today, T-Mobile U.S. Inc. (NASDAQ: TMUS) unveils its Rage Against Big Internet Tour, a series of wacky pop-ups happening nationwide that provide an outlet for frustrated Big Internet customers to let out their angst.
The first manifestation of Rage Against Big Internet is Whack-an-Internet Provider. Part therapy, part game, the experience calls for defeated customers to grab the Magenta T-Mobile mallet, wait for a maddening Big Internet policy to pop out of its hole, and then BOP that sucker. Repeat again and again until you feel the negative emotions escape your mind, body and soul… and you’ve gotten the high score.
Whack-an-Internet Provider made its debut recently at a T-Mobile Rage Against Big Internet pop-up event at the Santa Monica pier in Southern California. Swarms of frustrated Big Internet customers stood in line for their chance at revenge. Many started with angry furrowed brows and wrinkled noses but left with smiles and a sense of peace. Success!
Services
Location
Timing
Experiential Design, Venue Sourcing, Custom Fabrication, Staffing, Content Production,
On-Site Production
Santa Monica Pier, Los Angeles, Southern California
Spring 2022